Privacy Policy

This Privacy Policy describes how Matt Nasr Jewelers ("NASR Jewelers," "we," "us," or "our") collects, uses, discloses, and safeguards your personal information when you visit our showroom, browse or purchase through our website, contact our customer service team, or otherwise interact with us across any channel.

This policy applies to all customers, website visitors, in-store guests, and prospective customers, and covers our omnichannel operations including in-store point of sale, our eCommerce platform, our customer relationship management (CRM) systems, and our marketing communications.

By using our services or providing us with your information, you acknowledge that you have read and understood this policy. If you do not agree with our practices, please discontinue use of our services.

We collect information across several categories to serve you and operate our business:

a. Personal Information

Your name, email address, phone number, billing and shipping addresses, and payment information (such as credit card details processed securely through our payment providers).

b. Point of Sale Data

Purchase history, transaction records, receipts, payment methods used, custom order specifications, appraisals, and repair or warranty records generated in our showroom.

c. eCommerce Data

Browsing behavior, products viewed, cart and wishlist activity, saved items, account preferences, order status, and interactions with our online store.

d. CRM Data

Customer profiles, communication history, appointment records, custom design consultations, support tickets, and your product interests and preferences.

e. Device & Technical Data

IP address, browser type and version, operating system, device identifiers, referring URLs, and information collected through cookies and similar technologies.

f. Location Data

Store visit information, delivery addresses, and, where you grant permission, approximate geolocation from your device to enhance store locator and delivery features.

We use the information we collect for the following purposes:

• Order processing & fulfillment — to process purchases, custom orders, and repairs, arrange delivery, and manage returns.
• Customer service & support — to respond to inquiries, schedule consultations, and provide lifetime guarantee service on our jewelry.
• Marketing communications — to send email, SMS, and push notifications about new collections, offers, and events, subject to your consent.
• Personalization & recommendations — to tailor product suggestions and content to your interests.
• Loyalty & rewards management — to administer any loyalty or rewards program you enroll in.
• Analytics & business improvement — to understand how our services are used and to improve them.
• Fraud prevention & security — to detect, prevent, and address fraud, unauthorized activity, and security incidents.

In compliance with the Telephone Consumer Protection Act (TCPA), we send marketing text messages only to customers who have provided express written consent to receive them (opt-in).

• Consent: By opting in, you agree to receive recurring automated marketing text messages from Matt Nasr Jewelers at the number provided. Consent is not a condition of any purchase.
• Frequency: Message frequency varies. Message and data rates may apply.
• Opt-out: Reply STOP at any time to cancel. You will receive a confirmation message and no further texts.
• Help: Reply HELP for assistance, or contact us at [Contact Email].

Our email marketing practices comply with the CAN-SPAM Act. Every marketing email we send includes a clear description of its content, our valid physical postal address, and an easy way to opt out.

You may unsubscribe at any time by clicking the "unsubscribe" link at the bottom of any marketing email, or by contacting us at [Contact Email]. We will honor opt-out requests promptly. Please note we may still send you transactional messages related to your orders, repairs, or account.

We use cookies and similar technologies to operate our website, remember your preferences, and understand how our site is used.

• Essential cookies — required for core functionality such as shopping cart and checkout.
• Preference cookies — remember your settings and choices.
• Analytics cookies — help us measure traffic and improve our services (e.g., third-party analytics providers).
• Advertising pixels — allow us and our partners to deliver and measure relevant advertising.

You can manage cookies through your browser settings and, where available, our on-site cookie consent tool. Disabling certain cookies may affect site functionality.

We do not sell your personal information. We share it only with trusted service providers who help us operate our business, under contracts that require them to protect your data:

• Payment processors — to securely handle transactions.
• Shipping carriers — to deliver your orders.
• Marketing platforms — to manage email and SMS communications you have opted into.
• Analytics providers — to help us understand and improve our services.

We may also disclose information when required by law, to protect our rights, or in connection with a business transfer such as a merger or acquisition.

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, including to provide our lifetime jewelry guarantee, to comply with legal, tax, and accounting obligations, and to resolve disputes.

When information is no longer needed, we securely delete or anonymize it. You may request deletion of your personal information as described in Section 10, subject to legal retention requirements.

We implement administrative, technical, and physical safeguards designed to protect your personal information, including encryption of sensitive data in transit, secure payment processing, restricted access controls, and ongoing monitoring.

While we work diligently to protect your information, no method of transmission or storage is completely secure. We encourage you to protect your account credentials and to contact us immediately if you suspect any unauthorized activity.

Depending on your location, you may have the following rights regarding your personal information:

• Access — request a copy of the personal information we hold about you.
• Correction — request that we correct inaccurate or incomplete information.
• Deletion — request that we delete your personal information.
• Opt-out — opt out of marketing communications and certain data uses.
• Data portability — receive your data in a portable format.

To exercise any of these rights, contact us at [Contact Email]. We will verify your identity before fulfilling your request and will not discriminate against you for exercising your rights.

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with additional rights:

• The right to know what personal information we collect, use, disclose, and sell or share.
• The right to delete personal information we have collected from you.
• The right to correct inaccurate personal information.
• The right to opt out of the sale or sharing of personal information. We do not sell your personal information.
• The right to limit use of sensitive personal information.
• The right to non-discrimination for exercising your rights.

To submit a request, contact us at [Contact Email] or [Contact Phone]. Authorized agents may submit requests on your behalf with proper verification.

Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13 in compliance with the Children's Online Privacy Protection Act (COPPA).

If we learn that we have collected personal information from a child under 13 without verifiable parental consent, we will delete that information promptly. If you believe a child has provided us with personal information, please contact us at [Contact Email].

Matt Nasr Jewelers is based in the United States. If you access our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

Where required, we take appropriate safeguards to ensure your information receives an adequate level of protection in accordance with applicable law.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date above and, where appropriate, provide additional notice.

We encourage you to review this policy periodically. Your continued use of our services after any changes indicates your acceptance of the updated policy.

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out to our Data Protection team: